10 Step Guide on How To Make A YouTube Video


(my most recent YouTube)

I’ve recently started to get back into videography and have been searching for an effective methodology on how to take a project from idea to completion (in film making this is called a workflow). Taking inspiration from Tim Ferriss and Adam Patchs’ “Behind the Scenes” post on how to make a book trailer, I’ve decided to share my own workflow.

Here are the ten steps I go through to make YouTube video:

1. Shoot footage Working on projects where the subject matter is of interest to you is highly recommended. The more you enjoy whatever activity you are videoing, the more likely it is that you will produce something that represents your authentic artistic vision. I love yoga and the outdoors, thus I most recently worked on a project for Street Yoga and Yoga Slackers. I had a blast getting close up shots and spending time doing post production.

2. Backup & organize your data Backing up data is essential. Harddrives fail and memory cards accidentally get formatted. Having one backup is good, having two is great.

3. Create a first draft Don’t sweat the details on the first draft. Music choice, graphics, color fixes, speed adjustment are all corrections that can be done later on. It is daunting looking at an hour of footage when you’re wanting to put together a one-minute video. Simply shipping a really rough draft is a great step in the right direction.

4. Send the draft out for feedback Post a message to your Facebook friends asking for their input. To ensure honest and useful feedback, preface the interaction by the saying something to the effect of, “I’m working on video and need  a fresh pair of eyes to tell me what sucks. Please like this comment to be sent a link to the video”. Once you have some friends who accept your invitation, message them saying “Please don’t hold back on being brutally honest/ruthless…etc. I need your help and there are no hard feelings. Thank you.”

It doesn’t matter whether the audience viewing your work is an experienced film maker, photographer, or art critic. Anyone who has ever watched a video on YouTube can tell you what sucks (or doesn’t) about your work. As the saying goes “Any feedback, is good feedback” (Okay, I just made this saying up, but I think it is true)

5. Work out the fine details Finalize your color adjustments, final shot selection, graphics and transitions and then export another draft.

6. Repeat Step 4 I recommend using a new set of test viewers to allow for another fresh perspective. Feel free to repeat the feedback process as many times as you see fit.

7. Upload to YouTube

8. Share Post your video on your Facebook, Twitter, and any other platform you see fit. Posting to Ning Networks or related communities that are interested in the subject matter of your works is a great way to get value added views of your work.

9. Review Savor in the positive feedback, but take notes on all the things that could be better for next project (i.e. figure out better lighting, improving panning technique, improving graphics…etc)

10. Repeat Find your next project and repeat steps 1 to 10. Namasté -George-

Some of the more helpful resources I’ve stumbled upon include nofilmschool.com (think DIY for everything film and video) and vimeo’s forums section (vimeo users unite to talk about production, editing, filming…the list goes on).

Got any tips or tricks you think would help the DIY film community? Share below :)

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